Month: December 2013
Businesses are always looking for new ways to get ahead of their competition. With the advent of the internet, many businesses have turned to the web to give them an advantage. However, while the internet offers many advantages, it is also complex and can be confusing. As a result, businesses can end up making mistakes.
One of the biggest mistakes that businesses often make is thinking that having a website is enough to take advantage of the web. While having a website is a good first step, it is not the end of internet marketing. This is because a website is only as good as the amount of visitors you can attract to it.
Now days, the number one way that people discover new products and services on the internet is through search engines. In fact, there are over 100 billion global searches are conducted online each mo
Did you know that the origin of the Google “doodle” dates back to 1998? It was created by the co-founders of Google to let people know that they were attending the Burning Man festival, as the first “doodle” depicts the eponymous burning man. Since the launch of google and other search engines, internet marketing has placed an emphasis on providing exposure via said search engines.
Amazingly, Google also employs goats, rented from a grazing company, to mow the lawns at their headquarters. Google is an integral part of online marketing, as search engine rankings-particularly Google rankings-make a difference in how companies appeal to the public.
On that note, three quarters of internet search