Month: August 2013
Search Engine Optimization Blogs Among the Many Online Marketing Tools that Can Help Businesses See More Overall SuccessSearch Engine Rank - August 21, 2013
Online marketing has become the undisputed leading method of getting the word out about a business. Non online forms of marketing still exist and are still very prominent today, but they are showing to not produce the same type of affect and results that online Internet marketing can. Search engines such as Google are among the key reasons for the boom of online marketing over the years. Each month, over 100 billion searches are conducted. Daily Internet users have shown many major trends for the way that they go about using search engines. High search engine rankings are actually considered to be nearly crucial to businesses now because of one of the most common trends among search engine users, whic
Running a business is no small undertaking. You have to worry about inventories, employees, and offering the highest quality service you can achieve on top of a multitude of other responsibilities. This is why it can be incredibly easy to overlook the marketing aspect. This, however, can be the single most important aspect in finding success. These days, consumers find new businesses through search engines like Google. Currently, 58 percent of people use this method for finding new products and services, as opposed to the 24 percent that visit company websites and the 18 percent that utilize social media to find what they are looking for. In 2012, 88 percent of users aged 14 and up researched products online, and 40 percent of them followed up on social media sites to inform their purchases.
Do you want your company website to rank higher in the search engines? Of course you do. Who does not want that, especially these days with so many companies on the Internet.
A high search engine ranking can drive more traffic to your business website, which can give you more leads and likely more sales as well.
If you want to take advantage of SEO and improve search engine rank for your company website, there are some basic SEO tips you should know about.
To get started, you should
- Check Search Engine Ranking. Before you can make changes to improve your search engine ranking, you first have to know where you stand. You can find this out by searching for your company on the most popular search engines, to see where you rank. Once you know that information, you can move on to step two.
- Identify Keywords. Once you know where you stand, you can begin your SEO journey by determining which keywords you want to rank for. Choose words that
Have you ever heard of a companies headquarters that gets their lawn mowed by goats, which are rented from a grazing company? Well, before you judge this idea for being silly, you should think twice, because this company is known as Google.
Google is the most dominant search engine on the internet, and if a company is smart, they would do everything in their power to focus all of their online marketing methods on SEO marketing. Although three quarters of internet search engine users scroll past the first results page of search engines, getting your companies name into the results pages of a search engine should be of primary