Category: Seo marketing
If you run your own business, it would behoove you to take measures to boost your online marketing efforts. With this in mind, search engine optimization, or SEO, should be a particular focus. Through the use of SEO tools you may better your search engine rankings, increase your company’s visibility, and improve sales as a result.
But why is SEO so critical? More and more prospective customers use search engines to find the products and services they care about. Compared to the less than 25% of customers who visit business sites directly and the 18% who use social media sites, a decisive 68% look up the service or product that is needed with the help of searc
Using SEO to Boost Your Business
Search Engine Rank - August 14, 2013
Running a business is no small undertaking. You have to worry about inventories, employees, and offering the highest quality service you can achieve on top of a multitude of other responsibilities. This is why it can be incredibly easy to overlook the marketing aspect. This, however, can be the single most important aspect in finding success. These days, consumers find new businesses through search engines like Google. Currently, 58 percent of people use this method for finding new products and services, as opposed to the 24 percent that visit company websites and the 18 percent that utilize social media to find what they are looking for. In 2012, 88 percent of users aged 14 and up researched products online, and 40 percent of them followed up on social media sites to inform their purchases.