Archive for August 14, 2013

Using SEO to Boost Your Business

Written by Search Engine Rank on August 14th, 2013. Posted in Search engine rankings, Seo marketing

Search engine optimization

Running a business is no small undertaking. You have to worry about inventories, employees, and offering the highest quality service you can achieve on top of a multitude of other responsibilities. This is why it can be incredibly easy to overlook the marketing aspect. This, however, can be the single most important aspect in finding success. These days, consumers find new businesses through search engines like Google. Currently, 58 percent of people use this method for finding new products and services, as opposed to the 24 percent that visit company websites and the 18 percent that utilize social media to find what they are looking for. In 2012, 88 percent of users aged 14 and up researched products online, and 40 percent of them followed up on social media sites to inform their purchases.

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